iMiller Public Relations
Driven by New Ideas
About iMiller Public Relations (iMPR)
iMiller Public Relations is a globally recognized, award-winning Public Relations strategic advisory and consultancy serving the global digital infrastructure industry.
Formed in 2011, iMPR is one of the first public relations firms to focus solely on the global digital infrastructure sector, helping mission critical businesses launch, grow and prosper in the digital age.
iMPR's founder, Ilissa Miller, brings more than 25 years of experience from the frontlines of the expanding digital communications industry.
As an industry veteran, Ilissa develops her team with industry foresight and PR and marketing aptitude while leveraging her unique and direct experience in data center operations, global carrier network infrastructure, internet interconnection and subsea cable network systems to help companies achieve their goals within this vastly growing and complex ecosystem.
The most experienced industry executives choose to work with the industry’s most knowledgeable team, because they know the guidance they receive is based on proven and holistic experiences that considers the viewpoints of the entire global infrastructure ecosystem.
iMPR is more than just a public relations & international marketing firm.
Our Mission
Our mission at iMPR is to deliver premier strategic communications advisory and public relations services to global digital infrastructure companies. We support data centers, network, and subsea operators that create the critical digital highways, byways and exchange points that enable ubiquitous data communications for everyone, everywhere.
Our Purpose
Our purpose at iMPR is to manage a company’s perception and relationship with its public. We do so by serving as brand and messaging ambassadors for our clients while operating with enthusiasm, professionalism, integrity, and expertise to shape public perception of a company and its brand.
Our Values
Our values are rooted with integrity and we take what we do seriously by employing a strategic process to each project life cycle, consisting of in-depth research and assessments, action plan development, and tactical and final implementation to achieve the best results possible for our customers.
iMPR believes in integrating cutting-edge technology, proven industry expertise, and a corporate culture rooted in accountability to foster independent thinking while instilling a highly collaborative professional environment.
Our Philosophy
Our philosophy is to take traditional public relations to the next level. We work to understand and reach all levels of the value-chain, fully inclusive of analyst and media relations, through direct relationship nurturing to achieve the greatest reach and results for our clients.
By shaping messages and identifying the best routes to deliver those messages, we are able to consistently identify and nurture these relationships to ensure that our clients’ messages ‘speak’ to the right people.
Our Culture
We foster a culture rooted in curiosity - not judgment.
We are process oriented, ensuring a consistent client experience.
We seek expertise and guidance rather than make assumptions.
iMPR is more than just a public relations & international marketing firm.
Our Mission
Our mission at iMPR is to deliver premier strategic communications advisory and public relations services to global digital infrastructure companies. We support data centers, network, and subsea operators that create the critical digital highways, byways and exchange points that enable ubiquitous data communications for everyone, everywhere.
Our Purpose
Our purpose at iMPR is to manage a company’s perception and relationship with its public. We do so by serving as brand and messaging ambassadors for our clients while operating with enthusiasm, professionalism, integrity, and expertise to shape public perception of a company and its brand.
Our Values
Our values are rooted with integrity and we take what we do seriously by employing a strategic process to each project life cycle, consisting of in-depth research and assessments, action plan development, and tactical and final implementation to achieve the best results possible for our customers.
iMPR believes in integrating cutting-edge technology, proven industry expertise, and a corporate culture rooted in accountability to foster independent thinking while instilling a highly collaborative professional environment.
Our Philosophy
Our philosophy is to take traditional public relations to the next level. We work to understand and reach all levels of the value-chain, fully inclusive of analyst and media relations, through direct relationship nurturing to achieve the greatest reach and results for our clients.
By shaping messages and identifying the best routes to deliver those messages, we are able to consistently identify and nurture these relationships to ensure that our clients’ messages ‘speak’ to the right people.
Our Culture
We foster a culture rooted in curiosity - not judgment.
We are process oriented, ensuring a consistent client experience.
We seek expertise and guidance rather than make assumptions.
iMPR's History
Discover more about iMPR’s 25+ years of experience
Telecommunications Act of 1996
Ilissa began her career in telecom in 1996, just as the 1996 Telecom Act was put into effect. Recruited to work for an independent consultant, Ilissa wanted to learn an industry, and the owner of DLM agreed to provide training about the telecom sector along the way. Unbeknownst to her at the time, this germinated the combination of entrepreneurial spirit and digital infrastructure interest that permeates iMPR and the company’s culture today.
Joined Ericsson
By 1999, Ilissa's experience in key industry developments had ignited her passion for telecom. Eager to drive innovation, she transitioned into a direct role at Ericsson, determined to explore new frontiers and foster a career in the industry.
Band-X Revolutionizes Internet Connectivity
In 2000, Ilissa was recruited to TransGlobal Communications, where she sold colocation space in Midtown Manhattan. Within six months, the space was contracted, and the company was sold to a telecom e-billing firm. Ilissa then joined Band-X, the bandwidth trading company, evolving the business and later becoming Director of IP Services for their US-based internet exchange.
Telstra USA - Product Management Expertise
After Band-X was acquired by Arbinet (now PTGi), Ilissa was recruited for an International Product Marketing role with Telstra in NYC. She managed their APAC subsea IPL, MPLS, and VoIP services, overseeing domestic partnerships with Global Crossing, Broadwing, and Level 3 (Now CentruyLink, Lumen).
Ilissa Joins the Telx Management Team
Ilissa was recruited to head up Marketing Communications for Telx under Eric Shepcaro. She was on the management team alongside executives that included Chris Downie, J. Todd Raymond, Tesh Durvasula, Hunter Newby, John Bonczek, and Bill Kolman, prior to the sale of Telx to Digital Realty.
PR Consultancy Partnership
Ilissa was asked to join as a partner in a marketing company serving the industry. Within the first month, Ilissa signed multiple new clients to the business, starting a growth phase for Public Relations services in the global digital infrastructure industry.
iMiller Public Relations Introduced to the World
On November 7, 2011, Ilissa launched what would quickly become iMIller Public Relations with four initial clients: Global Capacity (sold to GTT), FiberMedia Group (sold, re-branded to vXchnge), Sidera Networks (sold to Lightower - now part of Crown Castle), and XKL Communications.
iMPR Acquires the Northeast DAS and Small Cell Association
A year after formation, Ilissa was approached by the Northeast DAS & Small Cell Association (NEDAS), to acquire the group and support annual programming and events. iMPR acquired the name and assets and operated the association with dedicated staff, event sponsorship sales support and project and event management for various types of events including Symposiums; Summits; Socials; and Seminars. NEDAS Live! Where Wireline and Wireless Meet is a Podcast still on air today.
NANOG Appoints Ilissa Miller as First Sponsorship Sales Director
The North American Network Operators’ Group (NANOG) engages Ilissa Miller to run Sponsorship Sales, the first commercially appointed role for the newly formed NewNOG after its breakaway from Merit. Ilissa ran sponsorship sales through 2018, when Betty Burke retired from the organization, helping to raise over $5M for the not-for-profit entity.
iMPR Acquires Data Center POST and CloudPOST
Ilissa was contacted by the owner of two blog sites: Data Center POST and CloudPOST. iMiller Public Relations acquired the entities and continues to operate them today.
Introducing NEDAS, Where Wireless and Wireline Meet
iMPR rebranded Northeast DAS & Small Cell Association to NEDAS, focusing on converged network solutions for the digital era.
COVID-19 Stuns The World
At the onset of the pandemic, iMPR immediately offered weekly virtual networking sessions for the industry. With an average of 40 people in attendance each week, in lieu of in-person events, iMPR was able to bring together hundreds of people virtually when there were little to no other opportunities to make new connections. She was also featured in Authority Magazine’s interview edition of Publicist Rockstars.
iMPR Celebrates 10 Years
2021 marked iMPR's 10 year anniversary.
Intentional Training Introduced
iMPR began an intentional effort to recruit and develop individuals for careers in Digital Infrastructure - including roles in marketing, public relations, product management, project management and more.
Introducing Professional Development for the Industry
iMPR formalized its Professional Development program, inviting companies across the global digital infrastructure industry to engage with iMPR to train and subsequently hire their next-generation workforce.